Meta's Conversions API extension for Event Forwarding


The Conversions API allows advertisers to send web events from their servers directly to Meta. Server events are linked to a pixel and are processed like browser pixel events. This means that server events are used in measurement, reporting, and optimization in the same way as browser pixel events. Learn More.

This repository contains the extension/plug-in that advertisers can install on their property and send signals to Meta's Conversions API.

Get started

To get started:

1. Install node.js.
2. Clone the repository.
3. After navigating into the project directory, install project dependencies by running npm install.

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To run tests a single time, run the following command:

npm run test

To run tests continually while developing, run the following command:

npm run test:watch

To ensure your code meets our linting standards, run the following command:

npm run lint

To run the extension inside reactor-sandbox:

npm run sandbox

To create a build, run the following command:

npm run build

To create the extension package, run the following command:

npm run package

Contributing

Contributions are welcomed! Read the Contributing Guide for more information.

Licensing

This project is licensed under the Apache V2 License. See LICENSE for more information.